Maternal beliefs about television and parental mediation in a low income United States sample_2017.pdf

ABSTRACT
Low-income children are at greater risk for excess screen time and
negative correlates associated with screen media use. The goal of this
study is to increase our understanding of low-income mothers’ beliefs
and practices around their children’s television (TV) use (parental
mediation). We administered semi-structured interviews to 296 lowincome
mothers of children ages four–eight years old in the United
States. Five themes emerged from the qualitative analysis: (1) mothers
are confident in restriction of TV content; (2) time limits are not as
important as TV content and are only necessary in extreme situations;
(3) mothers make meaning of child learning from TV content; (4)
mothers identified individual differences in child TV overuse; and (5)
mothers’ policy on TV during mealtime depends on how they believe
TV to affect child mealtime behaviors and mothers’ mealtime goals.
We discuss the implications of these themes for promoting parental
mediation in low-income families.